12.18. Investment Management expands portfolio to Sardinia
duesseldorf/Sardinia 9 October 2018
12.18. Investment Management expands its portfolio with another hotel project in a prime location: On 1 October, the Duesseldorf-based project developer took over the Park Hotel Baja Sardinia from the Milanese owner. The parties have agreed not to disclose the purchase price of the resort on the Costa Smeralda, built in 1962. 12.18 is investing a mid double-digit million amount in the revitalization of the former Park Hotel Baja and will subsequently operate this as the second property under the "7Pines" brand as a five-star resort.
"Thanks to its picturesque bays and beaches, the Costa Smeralda rightly ranks among the most popular hotspots in Europe and is ideally suited for our 7Pines luxury brand, with which we intend to continue to expand," explains Jörg Lindner, managing partner of 12.18.
The park-like resort, which covers around 15 hectares, will offer 77 suites, restaurants, bars, wellness and a wide range of leisure activities. In addition, guests will have access to five private beaches, a beach club with bar and lounge area as well as spacious gardens. The complex will be accessible from the water via its own pier.
"Some of our long-term and elaborately developed ideas such as the SPA concept or our yachting services will also be adopted for the 7Pines Resort Sardinia and supplemented by new, innovative local concepts," explains Kai Richter, also managing partner of 12.18.
With Monoplan from Zurich, 12.18. engaged a renowned team of architects who have already realised numerous international hotel projects. These include, for example, the currently largest European tourist resort "Bürgenstock Resort" in Switzerland.